Ayyappan Ramachandran
How to tell a story in business presentations
Storytelling in B2B presentations is tricky to pull off. Here is a useful guide.
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Anushka Karmakar
- Jan 17, 2023
- 2 min
Written in blood and sweat: Why storytelling matters to NGOs
A well-told story has the ability to engage people and inspire them to take an action, support a cause or contribute to a fund.
Ayyappan Ramachandran
- Jul 11, 2022
- 3 min
The storytelling in Suzhal (Amazon Prime)
In the boringly predictable flow of Tamil cinema and OTT content, Suzhal is an unexpected vortex. I'm sure we would all be happy to get...
Rekkani Raveendran
- Dec 15, 2021
- 4 min
Are we facing the climax of moral stories?
Must stories be the vehicle to drive home life lessons? Have storytellers of the previous century abused the medium to instruct and preach?
Ayyappan Ramachandran
- Jun 13, 2020
- 3 min
The dirtiest trick to great storytelling
When it comes to designing a good story, many storytelling specialists fail to grasp the most essential ingredient of storytelling.
Ayyappan Ramachandran
- Jan 26, 2020
- 4 min
The case for curiosity in storytelling
How can you make any story interesting by keeping your audience curious... What is storytelling Every story is worth sharing, we have...
Ayyappan Ramachandran
- Jan 26, 2020
- 2 min
Using empathy to craft original stories
How to avoid making your stories appear generic and cliched... A story full of vanilla characters, and killing them Irrespective of the...
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