Why Storyselling
Method of Delivery
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Live, instructor-led
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Duration: 1 day
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Concepts in the first half, Practical role plays in the second half
Modules Covered
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Building emotional connection with buyers
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Telling impactful sales stories in B2B
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Going beyond need fulfilment to generate demand
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Data storytelling
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Can be customised to your unique scenario and challenges
Outcomes
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Buyers' trust goes up
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Improved professional (and personal) relationships
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Pitch is more persuasive
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Faster sales cycles
Most B2B sales conversations don’t fail because the solution is weak. They fail because the story is.
We overload slides. We defend features. We “handle objections.” And somewhere in the middle of all that explaining, the buyer goes silent and unconvinced.
“Learning how to amplify the customer’s problem before talking about solutions was a powerful shift for me.”
Rajneesh Mittal
Vice President and India GCC Vertical Leader, Airtel
About Tellable
Tellable is a business storytelling company that has been enabling B2B enterprises with storytelling workshops and content services.
In the age of GenAI, we specialise in humanising technology.